My interview on The Coach’s Journey Podcast.
In this episode, we talk about:
The practice of raising your rates – why there is a particular time as a coach to set a rate and stick to it.
The role of Zen Buddhism in coaching – how to sit with death as our altar and why coaching is really just about preparing people for the moment of their death so that they can look back and say I lived life.
Sales as a spiritual practice – how to stop holding your nose through the sales conversation and the false choice between selling skilfully and living with honour.
The magic questions to ask at the end of the enrolment process – how to find the tension that leads to commitment.
Plus, we walk through an ‘honourable’ sales process and there’s an exclusive offer to read the Beta version of Toku’s book before it comes out.